PEUGEOT 408
LAUNCH RIYADH
ORGANIC LED THE END-TO-END PLANNING AND EXECUTION OF THE PEUGEOT 408 LAUNCH IN RIYADH, OVERSEEING EVENT CONCEPT DEVELOPMENT, CREATIVE DIRECTION, BRANDING, SCREEN VISUALS, AND PRODUCTION. OUR SCOPE ALSO INCLUDED MEDIA AND INFLUENCER INVITATIONS AND MANAGEMENT, CUSTOMIZED GIFT CURATION, GUEST MANAGEMENT FOR 70 ATTENDEES, HOSPITALITY, VENUE COORDINATION, AND TRANSPORTATION LOGISTICS, DELIVERING A SEAMLESS AND INTEGRATED BRAND EXPERIENCE FROM CONCEPT TO EXECUTION.